Eleanor is the founder and managing editor of Designerly Magazine with a passion for sharing business leadership and branding strategies. She’s also a web design consultant with a focus on customer experience and user interface.
Artificial intelligence (AI) is rapidly changing the business landscape. Developments in these technologies have improved efficiency, streamlined tasks, and enhanced decision-making by optimizing processes, increasing productivity and delivering accurate insights. However, as beneficial as it has been, researchers and corporations are concerned about the technology’s carbon footprint.
Earth Month in 2025 is an opportunity for you to lead with purpose. People pay attention to how brands show up, and they expect more than just a green logo or a recycled social post. Your customers want to see action, not just talk.
You don’t need to be a global giant to make an impact. Whether you run a growing business, design for ethical brands or manage marketing campaigns, this month is your chance to do something real — and make it stick long after April ends.
Choosing the right location for your company headquarters is one of the most critical decisions you’ll make as a small-business owner. It can boost operational efficiency, attract top talent and position your company for long-term growth.
However, with so many factors to weigh — ranging from the surrounding community to the building itself — it’s essential to approach this decision strategically. To help you navigate this process, here are seven key considerations to keep in mind when selecting your company headquarters.
In the workforce, career management has always been a major goal for many people. Climbing the corporate ladder meant success, with each promotion being a milestone in their professional journey. However, a recent discussion around an anticipated shortage of middle management leaders is arising. Middle management is crucial to any organization, but the coming shortage poses a serious challenge for businesses.
Many companies struggle to find talent willing to step into these roles. With a strong middle management team, businesses can succeed in decision-making and overall productivity.
Going from a school setting to the full-time corporate world can be jarring for new hires just entering the workforce, to say the least. Fortunately, there are many things you can do to smooth the transition and make them feel like a valuable part of the team.
Generation Z has different experiences and expectations than those that came before. Leaders should work to understand how to communicate with Gen Zers better and what to expect regarding rules and tasks. The generation is highly technological, having grown up with cell phones, computers and automation.
In today’s fast-changing industries, staying relevant is a constant challenge. Skills employers highly value now were irrelevant only a few years ago, partly due to the rapid evolution of technology. Companies must actively encourage ongoing learning to keep up to date.
Yet, what can employers do to ensure future innovative success? One way they guarantee growth and commitment to upskilling is through incentives. By making continuous learning attractive, professionals can achieve long-term success with today’s in-demand skills.
Taking your business public is a significant milestone that can open new opportunities for growth and expansion. Going public can provide access to substantial capital, increase your company’s visibility and enhance its credibility. However, the transition of an initial public offering (IPO) also brings new challenges.
To achieve success, careful preparation and thoughtful planning are essential. There are numerous considerations to have in mind, and knowing each of them will be critical to ensuring public ownership is a good decision.
Younger millennials and Gen Zers are taking over the workforce, and their entry is reshaping workplace dynamics. They are colorful, lively generations full of professional qualities that demand change. However, this shift brings a challenge for today’s leaders.
Traditionally, management styles have prioritized hierarchy, a consistent office presence, and a clear separation of personal and professional life. However, these conventional approaches often clash with the preferences of younger employees. Recognizing those expectations can help you adapt management practices to attract and retain top talent.
For small businesses to achieve success, company leaders must make employee engagement a high priority. This engagement directly impacts your team’s satisfaction, and can boost productivity and talent retention. One way enterprises try to nurture employee engagement is through company events. While work parties can be enjoyable for team members, they can also be a double-edged sword.
Customers increasingly want to prioritize companies that operate sustainably. Many expect their favorite organizations to uphold sustainable business operations and will go elsewhere if that doesn’t happen. Sustainable business enhancements don’t happen overnight but are gradually achievable when people take decisive actions.
Begin by choosing some challenging but reachable goals you can easily track. Start by focusing on a broad aim. Then, determine how you’ll measure it and decide what constitutes success.
The latest trends show that consumer preferences change continuously. Following them means you are paying attention to their needs and the latest technologies involved in customer experience. Use the key trends to differentiate your brand and take your customer service experience to another level. Doing so will enable you to become an expert and leader in your industry.
Self-service changes customers’ shopping experience by empowering them to manage certain aspects of their buying journey. One example is self-dispense systems in grocery stores.
A B2B sales pipeline becomes more effective with restructuring and tweaking parts that might work better. As customers come and go and you specialize in various industries, you’ll find the methods that worked in the beginning no longer do the trick. Making a few minor changes can result in higher conversion rates and more revenue from each client.
The process from connecting with a lead to closing a sale is complex. Restructuring your methods requires following a list of steps so you miss nothing crucial in the equation. Here are some of the keys to a successful reboot.
OpenAI has been the trendsetter since it redefined generative artificial intelligence with its large language model. Already, it is clear that will not change in 2024. Here are some of the most likely changes awaiting ChatGPT.
ChatGPT has been in the news more than usual in recent months. On November 17, Sam Altman stepped down as chief executive officer (CEO) of OpenAI after the board of directors claimed they could no longer put their faith in him. The move caused an immediate, widespread backlash.
