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Digital publisher Axel Springer awarded 1st place in the prestigious SAMS Award 2022

4 years ago By Real Wire

USU Asset Management minimizes licensing costs for Adobe and Microsoft

Möglingen / Berlin - Germany, April 19, 2022. The leading European publishing group Axel Springer has been honored for outstanding achievements in the company-wide implementation of its software asset and license management strategies. At a festive gala event, the we.CONECT Global Leaders group presented their prestigious annual SAMS Award in the category "Overall SAM Project".

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What You Need to Know About the Roc Programming Language

4 years ago By Eleanor Hecks

Roc is a functional programming language. It’s a newer language, but similar to Haskell in many respects. If you’re looking for a new language to learn, Roc may be well worth your consideration as a compile-to-binary language. It’s very functional and focused on solutions, which works well with those who already have mathematical and engineering capabilities.

You'll find many similarities to Elm because the company releasing the new programming language is highly familiar with Elm's developer Evan Czaplicki. Roc picks up where Elm stops, helping in use cases that are out of Elm's scope.

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Netacea Receives Top Score in Bot Detection Criterion in 2022 Analyst Report

4 years ago By Real Wire

Agentless bot management provider ranked among top players in Analyst Report

Manchester, 12th April, 2022 – Netacea, the bot detection and mitigation specialist, today announced it has received the highest score in the Bot Detection criterion in The Forrester Wave™: Bot Management, Q2 2022 report.

Forrester, a leading research organisation that provides advice on existing and emerging technology, has identified Netacea as a Strong Performer in its 2022 evaluation of the bot management market, despite being “among the smallest vendors in this Forrester Wave.” Netacea also received the highest possible score for Threat Research.

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Infovista launches Precision Drive Testing™ to automate 5G testing

4 years ago By Real Wire

Cloud-native automation of testing routines integrates data from across 5G network lifecycle to increase speed and accuracy

Paris, France – April 12th, 2022 – Infovista, the global leader in network lifecycle automation (NLA), today announced Precision Drive Testing™ to bring a ML/AI data-driven approach and automation to network testing, significantly reducing the cost and time of 5G network testing. The patent-pending Precision Drive Testing leverages 5G network, service and customer data, and ML/AI techniques to increase the speed and accuracy of 5G testing process.

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Have a Blog? 4 Major Mistakes Killing Your Blog Marketing Strategy

4 years ago By Sophie Douglas

Did you know that there are more than 570 million blogs on the internet?

Staggering numbers, right?

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USU receives highest rating in Gartner® "Voice of the Customer" report

4 years ago By Real Wire

USU recognized as Customers’ Choice by IT Service Management customers in EMEA

Möglingen, April 11, 2022 - USU is the only German manufacturer to be included in the new 2022 Gartner® Peer Insights™ ‘Voice of the Customer’: IT Service Management Tools report. Compared with 15 of the world's leading IT service management (ITSM) tool vendors, USU was ranked highest in the overall rating for the EMEA deployment region. Due to the very positive ratings from ITSM customers, USU was recognized with 'Customers’ Choice' seal for this region.

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70% of marketers embrace tech for post-pandemic success, but lack the required technical skills

4 years ago By Real Wire

Hampshire, UK; 11th April 2022: Clevertouch Marketing, Europe’s leading marketing technology consulting and service provider, has revealed the results of its latest survey in its new report, The State of Martech 2022.

In partnership with University of Southampton Business School (SBS), a world top 100 university (QS World University Rankings 2022), Clevertouch surveyed senior marketers across North America, Europe, and the UK in order to create a picture of the current state of the marketing technology landscape.

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5 Tech Advances to Expect in the Next Five Years and Its Impact on Your Industry

4 years ago By Eleanor Hecks

The marketing, ecommerce and retail industries have seen major changes in the past few years. New consumer behavior and new market conditions have all forced these industries to adapt fast and look for new opportunities.

Now, it’s likely that some major tech advances are going to have a serious impact on these industries.

These are five of the most important upcoming tech advances for marketing and B2C businesses — and how these businesses can take advantage of a changing tech landscape.