Email

How to get Instagram followers to sign up for Email newsletter subscriptions

There is such a buzz about social media that often old tried and tested method like email are overlooked. While it is easy to label email as being old and cluttered, email gives marketers direct access to potential and actual customers. However, it can be quite difficult to continuously add to your list of email subscribers. It is in this context that Instagram with its 800 million-plus followers and the highest engagement level of all social networks can play a useful part.

Some useful techniques to harness the power of Instagram to add to your list of email subscribers include:

Europe's GDPR - What Is It & How Does It Affect Email?

One of the things we really strive to do in the Enabler team is keep our clients up to date with the latest goings on in the world of email. Sometimes this is a really fun job, and we get to send around well designed emails or provide updates on the latest coding techniques. Sometimes however, we need to make sure everything we and our clients are doing is in line with the current laws and regulations - *cue sirens*.

In March 2018, the General Data Protection Regulation (GDPR) will come into effect, and I’m here to tell you what it is, why it affects you, and if there’s anything you need to be doing before GDPR comes into effect. 

How can you recover a business with email marketing?

Today, the World Wide Web has taken an enormous toll in today's life, and the old methods of communication have been replaced thoroughly with emails, messages, Twitter, etc. With the continuous time, more and more plans are coming up to make our life easier. However, our affinity towards the use of email for communication can never be replaced. As per the studies, it has been found that every 9 out of 10 people have an email address. Some people possess email addresses, but they prefer not to use it much. Still, we can say that email is an effective mode of communication today.

SendGrid Improves Email Marketing Editor Experience

While I may be an old dog with decades of experience utilizing websites for marketing purposes, I'm more like a newborn puppy when it comes to email marketing. Until a couple years ago, I never utilized email campaigns or email newsletters in hopes to get more visits to my websites. My current email marketing service provider is MailChimp, but there is another customer communication platform that is on my radar, Colorado-based SendGrid.

Ransomware Delivered by 97% of Phishing Emails

PhishMe Q3 Malware Review finds encryption ransomware has hit record levels, while ‘quiet malware’ remains a significant threat

LEESBURG, VA – November 17, 2016: PhishMe Inc., the leading provider of human phishing defense solutions, released findings today that show the amount of phishing emails containing a form of ransomware grew to 97.25 percent during the third quarter of 2016 from 92% in Q1. Remaining at the forefront is the Locky encryption ransomware, which has introduced a number of techniques to resist detection during the infection process.

Goodbye Thunderbird?

I am saddened by continued reports that support for Mozilla's email client, Thunderbird, continues to diminish. From DesktopLinux:

The Mozilla Foundation's press release focused on the Firefox 2.12 security fixes. The Foundation also reported, though, in its MFSA (Mozilla Foundation Security Advisory), that these same bugs had been fixed in the fictitious Thunderbird 2.12...

...Still, it is upsetting that Mozilla reports that these problems have been fixed in a version of Thunderbird that doesn't exist. The latest version of Thunderbird is 2.09.

Laura Scott on Email Etiquette

Laura Scott posted her 9 best practices and things to avoid when it comes to e-mail. We followed some of these rules a decade ago, but a good reminder is always appreciated. Laura doesn't mention anything about not using all CAPS in an e-mail and I assume that's because if you don't know that rule by now...nine rules is beyond your grasp.

My favorite rule to follow is number 3:

Write your response above the quoted text.

Firefox and Thunderbird in the Enterprise

Michael Kaply is starting a new series on the use of Mozilla's Firefox as enterprise software.  In Part 1 he discusses the obstacles for Firefox to to be adopted in the enterprise.

As Firefox gains marketshare, there comes a point where increasing that marketshare depends on the adoption of Firefox in large enterprises. This article investigates what type of issues arise when supporting Firefox in a large enterprise, and what can be done to solve those issues.

The primary areas I will address are:

Recommended Firefox and Thunderbird updates available

Some critical security and stability updates have been made available for my favorite Internet browser, Firefox, as well as my favorite e-mail client, Thunderbird.

As part of Mozilla Corporation's ongoing stability and security update process, Firefox 1.5.0.9, Firefox 2.0.0.1, and Thunderbird 1.5.0.9 are now available for Windows, Mac, and Linux for free download from getfirefox.com & getthunderbird.com.

We strongly recommend that all Firefox users upgrade to this latest release. This update is available immediately in 41 languages including Spanish, Japanese, Arabic, Hungarian, and more.