Ecommerce

Half of US and UK consumers will not be shopping during Black Friday, and most that do, will not visit stores, because of the stress of the experience 

New York – November 1, 2016 – Periscope™ By McKinsey, a suite of solutions focusing on price, promotion, assortment, sales and marketing optimization to achieve sustainable revenue growth, has today released the findings of new research conducted with US & UK consumers on their attitudes towards Black Friday 2016, and how they plan to shop. Black Friday may be considered one of the biggest shopping events of the year, but the survey showed limited involvement and decreased interest amongst consumers.

2017 will continue to be an innovator’s market, and if you’re not evolving to meet the needs of your customers or following along with the current trends, then there is a good chance that you’ll be left behind. A prediction by Internet Retailer claims that online spending in the U.S. will generate $355 billion in 2016, a number that's expected to exceed $400 billion per year by 2018.

Elegant MicroWeb Joins BigCommerce Partner Program Providing Customization, Technical Support and Software Integration for Online Retailers

Elegant MicroWeb today announced it has joined the BigCommerce Partner Program to provide:

Mobile apps are inseparable part of our daily lives now. As per a latest report by BI Intelligence, there has been a 48% increase in purchases made through mobile devices from the previous year. A report by ComScore suggests that more than 60% of web traffic generated by leading nine US retail sites have been mobile users.

20% say their phone is the only device they’ll use for researching gifts online this holiday shopping season

San Mateo – December 15, 2015 - 62% of US consumers will have researched Christmas gifts online by looking on Amazon this holiday shopping season, with 44% performing searches on Google according to a new study. Mobile phones are expected to play a big role, with around 67% of people planning to use their smartphones for researching gifts and 20% saying their phone will be the only device they use for the task.

This was a busy week for web developers, marketers, and users of both Episerver and Ektron. This was the week where many that follow these platforms converged in Las Vegas for EPiServer Ascend 2015. I didn't attend the customer conference, but from what I have been told and what I have read is that people walked away from this conference impressed. It is also at this conference that the Fall 2015 release of the Episerver Digital Experience Cloud was announced.

Challenge for retailers is to balance sites with richer content, making them responsive across every device while being efficient to navigate

Understanding the trade-off between complexity of technology and simplicity of experience online is a battleground for strategists and marketers alike when it comes to attracting Generation Consumer. This is according to Tryzens, a leading provider of digital commerce and retail managed service solutions, which has conducted research into the priority and relevance of eCommerce features.

My first thought when seeing this infographic backed by TrackingCourier.com on the potential growth in the Ecommerce space was: sorry not interesting enough to post here. But after a few days, the infographic has grown on me and made me think that the opportunities to sell goods and services online is as strong as ever. 

Little attention has been given to B2B Ecommerce until now. In the last decade, B2B commerce industry has witnessed huge traction in user base and sales, and still continues to do so today. Decision makers are doing digital searches and purchases rather than browsing through catalogs and placing orders through sales representatives. We consume more information in a day than what our ancestors did in a lifetime. As the Ecommerce industry continues to evolve, we are watching for the latest trends and list four ways you can improve the B2B Ecommerce buying experience.