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Is your PHP e-commerce site doing well enough? The SEO factors you should prioritize to boost conversions

8 years ago By Charlie Brown

The presence of numerous website builders and CMS platform options makes setting up a store online a lot easier than it was before. Therefore, we see a lot of new spicks and span new e-commerce stores with a wide array of products but no customers. Many business owners are often too quick to blame their website template and core code for the lack of traffic. Nonetheless, how responsible can your code infrastructure be if several other stores are using the same code type or the same template?

eProseed TechForum: Managing the Customer Experience

8 years ago By Real Wire

Conventional business strategies are being challenged by emerging companies, designed solely as digital businesses. These agile companies have created new markets by solving familiar pain points and are destabilizing industry giants, driving a wedge between those businesses and their customers. At the same time, customers have become more demanding and set new service standards, much different from those of 20 years ago. On the occasion of eProseed TechForum, Tanguy Petre, CEO of iMendos, showed the participants how to improve business results through effective Customer Experience Management.

Re-Energize Your Intranet News

8 years ago By Clare Willson

The modern workplace is undergoing a drastic transformation in terms of technological advancements and changing work culture. This has resulted in companies across the globe discovering new ways to collaborate and communicate with their employees, using Intranet software as a social tool to reengage end-users. One of the best ways to engage, inform and empower your employees in the workplace is by providing content that is genuinely interesting, with topics that truly resonate with your end users - which is why your Intranet News is the cornerstone of your company intranet.

11th Datacloud Awards winners announced

8 years ago By Real Wire

Innovation, Excellence and Diversity celebrated at the data centre and cloud industry’s premier awards night

London/Monaco, 13 June 2018 – BroadGroup, the information media technology and professional services company, today announced the winners of the prestigious 11th Datacloud Awards. Recognised as the annual bellwether for the data centre and cloud industry, the awards recognise the leading individuals and companies shaping the global data economy and honour innovation, service excellence and diversity.

Survey: 87% of IT Decision Makers Say Compliance Worries Prevent Greater Cloud Use

8 years ago By Real Wire

Ontario, Canada – June 12th, 2018 – New research released today by WinMagic shows that 87% of IT Decision Makers (ITDMs) limit their use of the cloud because of the complexity of managing regulatory compliance. A quarter (24%) said, it meant as a result, they only work with a single cloud vendor in their infrastructure, rather than exploit the benefits of a multi-cloud environment, such as cost effectiveness, flexibility, reliability, security and avoiding vendor lock-in.

Hands tied by management tools

New Influencing Beauty Report Reveals Influencer marketing is proving effective for 98% of the beauty industry

8 years ago By Real Wire

London, United Kingdom: Consumers are no longer shopping for beauty the way they used to and the industry has moved at a transformative speed to stay relevant in today’s social media economy, and for the rising generation of digital-born consumers.

An early adopter of influencer marketing, the beauty industry has clocked average returns of £8.81 for every £1 spent on influencer-led collaborations, bringing with it a 98% efficacy rating on such campaigns for 2017. The ‘Influencing Beauty’ research report is evidence of how well entrenched talent-led marketing is in the PR & communication strategies of beauty brands, and the value it can deliver.

How to leverage your location for increasing your online visibility?

8 years ago By Charlie Brown 2 comments

Imagine, you live in a small city, and your business only caters to the few thousand residents, who live there. The additional customers are the occasional passersby. With the increasing number of global companies coming into town, it might be difficult for you to hold onto your customer base. The era of online marketing has made it difficult for the local businesses, who do not know how to utilize search engine optimization and search engine marketing techniques to their benefit.

Go!Foton at ANGA COM: "Taking short-cuts with your network infrastructure will only come back to haunt you"

8 years ago By Real Wire

Cologne, 12 June 2018 – The concept of achieving a complete, high-density fiber management infrastructure may seem like a daunting task for many operators, however Michael Zammit, VP and GM of Go!Foton Corporation, global leaders in innovative fiber connectivity solutions, believes that it is imperative to start off on the right foot and future-proof your network now, to avoid headache and heartache in the future.