Gil Allouche

Member for

7 years 11 months
About

Gil Allouche is the Vice President of Marketing at Qubole. Most recently Sr. Director of Marketing for Karmasphere, a leading Big Data Analytics company offering SQL access to Apache Hadoop, where he managed all marketing functions, Gil brings a keen understanding of the Big Data target market and its technologies and buyers.

Prior to Karmasphere, Gil was a product marketing manager and general manager for the TIBCO Silver Spotfire SaaS offering where he developed and executed go-to-market plans that increased growth by 600 percent in just 18 months. Gil also co-founded 1Yell, a social media ad network company. Gil began his marketing career as a product strategist at SAP while earning his MBA at Babson College and is a former software engineer.

Latest Posts

The Big Data IT Challenge: Giving Business Users the Data They Want

Last December, International Data Corporation presented a top ten list of technology predictions for 2014. Among those predictions, IDC claims that enterprise spending on Big Data analytics services in 2014 will increase by 21 percent over 2013, to exceed $4.5 Billion. Obviously companies are starting to recognize that their vast pools of data hold immense potential.

Big Data and Mobile Partner Up

Last October, Facebook announced that 49 percent of advertising revenue comes from its mobile platform. The percentage was up from zero just 18 months before. How did the company manage that? With big data, of course. The social media site used data analysis to determine how many ads should be featured, and how a user would react to a particular ad before placing it in the news feed.

How the Cloud is Transforming the IT Industry

Much of the discussion on the economic impact of cloud computing has focused on the cost savings and increased value for businesses, but the cloud is also impacting the IT industry, as new job roles are being created and the demand for other roles is decreasing. Many IT professionals may soon find themselves needing to transfer their skills and acquire new ones in order to be valuable in a cloud environment. Here’s a look at the impact the cloud is having on the job market and the skills IT professionals will need to develop.

Can Big Data Help Improve BYOD Security?

Bring your own device (BYOD) and big data are pretty big terms in the tech space right now, but so far the conversations about big data and BYOD have been largely separate. Many articles have addressed the problems and headache it is causing IT teams, especially since many companies are not prepared to handle employees bringing their own mobile devices. A survey of small and medium-sized businesses found that 22 percent had a BYOD policy in place.

5 Tips for a Secure Cloud Computing Solution

One of the most common concerns businesses have when they consider adopting a cloud computing solution is that they will have less control over their IT system. Thus, they worry that their data will not be secure enough, and their concern is understandable. Data breaches are expensive, both financial-wise and reputation-wise, and with attacks becoming more and more sophisticated, security has become a top priority. Luckily, adopting cloud computing does not mean that you have to give up security, but you will want to do your research when comparing options.

Gaining Consumer Trust in Your Big Data Initiative

Big data is an exciting opportunity for businesses looking for the information they need to use targeted messaging and personalized experiences to boost profits, but the thought of a company having access to all of their online information has many consumers worried. With information about the National Security Agency’s monitoring of email and phone calls, and social networks like Facebook constantly pushing that privacy boundary, it’s only natural that people are concerned about the privacy and security of their data.

Big Data as a Service has Arrived

Cloud computing is rapidly evolving. From its original offerings of Infrastructure as a Service (IaaS) and Software as a Service(SaaS) have emerged a series of data management solutions, such as Database as a Service (DaaS). With so many offerings available, it doesn’t seem like another edition should warrant a lot of attention, but Big Data as a Service (BDaaS) such as provided by Qubole should have the attention of business leaders.

Cloud Migration 101

We have all read the articles touting the benefits of cloud computing and have also read the warnings about downtime and security. After doing your own research and evaluating your current business situation, we have decided that moving to the cloud is a good idea. Now what? As any IT professional can attest, implementing a new application or process is complicated enough, let alone moving an entire or maybe part of an infrastructure from one medium to another. How should businesses prepare for this move? What steps should they take and what issues should they watch out for?