Quoting IT: Revenue decreases with quality content

"Longer, richer pages are more expensive to create, but our data shows that as the quality of a page increases, its effective revenue decreases. There will have to be a pretty significant shift in traffic to higher quality pages to make them financially viable to create."

- Paul Edmonson, HubPages CEO, Interviewed in Google Panda Two Years Later: 5 Questions With HubPages CEO Paul Edmondson,  Search Engine Land, February 26, 2013