socPub

September 2017

Design for Mobile - CC0 Creative Commons

The Next Progression of Your Website: The Case for Progressive Web Apps

8 years ago By Rebecca Shipley

In combining the best components of mobile apps with the best components of websites, progressive Web apps (PWAs) offer a new, exciting way to engage with consumers via the mobile web. These PWAs function as websites that allow users to view them and interact with them as they would do with a mobile app. They do not have to be online in order to work, which enables them to be used at any time, on any device, and from any web browser. Each and every person who goes to a particular PWA will access the same version of the site. Plus, a PWA can be downloaded directly to their home screen, so users get to skip a visit to the app store on their device.

Instagram on Mobile device with nature as the backdrop - Photo by Jeremy Levin via Pexels - CC0 License - https://www.pexels.com/photo/person-holding-smartphone-taking-picture-of-bridge-during-daytime-122383/

Do You Know the True Potential of Instagram for Social Media Marketing?

8 years ago By Walter Moore

There is no exaggeration in the fact that the Internet and social media has made the world a lot smaller and brought people closer. From finding information on anything under the sun to buying things without stepping outside the house, it is all possible by virtue of the web. Today, we can access the internet not only from our desktop computers but also from mobile devices such as smartphones, tablets and such.

The rise in the use of social media and its accessibility through mobile devices have revolutionized the way business is conducted. Business owners can now promote their company on social platforms such as Instagram, which is proven to have a huge appeal among today's generation of buyers.

Brits Demand New Legislation on Artificial Intelligence

8 years ago By Real Wire

A new study from MACHINA Summit.AI published today shows that the overwhelming majority of Brits (75%) believe that the UK needs new regulations to control artificial intelligence. These findings come in the wake of Tesla boss Elon Musk’s recent dire warnings that ‘AI is our biggest risk existential threat.’

The survey reveals that 44% believe the UK Government should lead new AI regulations. 28% prefer an independent global body to take control, with just 11% wanting the technology industry to head it up. Post-Brexit, the EU gained a paltry 8% support.

5 Best Alternatives to WordPress for Beginners

8 years ago By Alex Levitov

WordPress is one of the most popular website builders favored by almost every budding blogger and entrepreneur. The open source platform is can be customized and is compatible with almost every device, offering users a wide range of plugins and extensions for powerful content management and website development. However, WordPress is not always the best option for the websites build on a basic framework. For all its user-friendliness, WordPress does require a degree of technical expertise and coding skills. The extensive blogs and technical support though helpful can be quite exhausting to understand and implement.

IT support staff recovering from busy summer thanks to lost devices and remote vacation work

8 years ago By Real Wire

Chessington, Surrey, 5th September 2017 - While summer might have been the holiday season for many people, the rise of mobile devices and remote working is putting an increasing strain on IT service desks, according to research from Sunrise Software, a leading supplier of IT service management (ITSM) solutions. 67% of respondents in the Sunrise Mobile and Summer Service Desk Survey 2017 said their workloads had increased since the widespread adoption of mobile devices, with 27% saying it had increased by a quarter or more.

Simple Guide for Creating a WordPress Blog

8 years ago By Emilly Parkerson

There are many reasons why you may want to start your own blog. It can be a personal blog where you share your own thoughts and ideas or a commercial blog that promotes products/services you or a third party sells. What’s more is that it is possible to make money with a blog by selling advertising space. The important thing you need to do is to first learn how to setup a blog the right way. This post discusses the key steps you need to take when starting a WordPress blog.

What you will need

Prior to getting to the real steps, you need to know what you really need to set up your first blog. There are basically three things you will need in addition to making up your mind on what you want to blog about:

Display of social media choices on smartphone

A Quick Guide to Achieving Stellar Results from Your Instagram Marketing Campaign

8 years ago By Terry Godier

With tens of millions of photos being shared daily on Instagram, the photo- and video-sharing platform offers you a great opportunity to reach a vast audience of your current and prospective customers. However, to capture their attention and convert that attention into sales, you need to post the right content. So, what do you post?

It is essential that you think carefully about the type of content you’re going to be posting on your feed before you decide on a visual style. One way to go – the one most common – is making your products or services the focal point of your content. Alternatively, you can choose to focus on your culture and community.

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