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Four People-Centered Trends to Watch for in E-Commerce

8 years ago By Berlinda Nadarajan

To succeed in e-commerce, look for new ways to serve basic needs - David Mattin from TrendWatching told about 200 digital professionals at the Handelskraft conference in Munich, Germany. A seemingly simple statement, but as the lead trend spotter went on to show, innovation is about how we deal with emerging expectations. Look at how Uber has led us to expect one-touch service for getting from point A to B.

Mattin outlined four trends in e-commerce in his lively talk. Here they are in the order that the audience rated as important for their businesses.

Research from IP EXPO Manchester reveals hospital closure ranks top for British cyber fears

8 years ago By Real Wire

MANCHESTER, UK. 05 March – It looks like WannaCry, the ransomware that crippled the NHS last year, has left a lasting impression on Brits. A recent survey by IP EXPO Manchester revealed that the closure of hospitals due to a cyber-attack topped the charts as the scariest thing which could happen to the UK as a result of a cyber-attack. It beat out widespread power cuts, explosions at industrial plants and tampering with the food or water supply.

ConsumerAcquisition.com Launches Shutterstock Collection Within Custom Ad Creation Marketplace

8 years ago By Bryan Ruby

ConsumerAcquisition.com, a Facebook Marketing Partner, announced a few days ago that Shutterstock’s library of over 180 million images and videos will now be available through its Creative Marketplace. Starting today, advertisers can access Shutterstock’s content through a unified marketplace and tap into professional video editors, designers and ad copywriters to generate custom ad creative for Facebook, Instagram and Google’s universal app campaigns.

Tech Trailblazers Awards for Innovative Startups Announced

8 years ago By Real Wire

The Tech Trailblazers Awards are pleased to announce the winners and runners-up of 2017 in fourteen categories. Tech Trailblazers Awards focus on startups under 6 years old, highlighting up-and-coming and established technology talent globally. Entries are judged by an esteemed panel of judges, all leaders in the respective fields, as well as by public vote. The judging was made all the more difficult given the high level of innovation and number of entries. 

Tech Trailblazers Awards Fifth Edition Winners and Runners Up

Redgate adds fast, repeatable data masking to its database provisioning solution

8 years ago By Real Wire

Cambridge UK, Wednesday, 28 February, 2018 – In another move to ease the burden of remaining compliant with the upcoming General Data Protection Regulation (GDPR), Redgate has enhanced its SQL Provision solution to make the masking of data even easier.

SQL Provision allows users to create copies of SQL Server databases using just MB of storage and mask any sensitive data. The virtual cloning technology of SQL Clone is used to create the copies, while Data Masker replaces sensitive data with realistic, anonymized data that preserves semantic integrity. The sanitized copies can then be used by development teams and testers to speed up development, accurately test code, and fix issues faster.

Panasonic introduces a fully rugged tablet with FLIR Thermal Imaging Camera to capture and process images on the move

8 years ago By Real Wire

BRACKNELL, UK. 27th FEBRUARY 2018 - Panasonic today announced at Mobile World Congress the fully rugged Panasonic Toughpad FZ-M1 Thermal Imaging Tablet designed to capture and process images on the move. The handy 7-inch tablet equipped with a FLIR Lepton micro thermal camera, is a Windows-based device that allows field workers to take and process accurate thermal images on the spot and link these images to other line of business applications and add metadata content such as QR codes. 

UK Emergency Services at risk of major cyber-attack, overall infrastructure resilient

8 years ago By Real Wire

London, UK. [27 February 2018] The UK’s emergency services are at risk of a major cyber-attack. This is the finding of a new landscape analysis, issued this morning by leading threat intelligence provider, Anomali.

The UK Threat Landscape report, which explores the UK’s Critical National Infrastructure against threats and possible vulnerabilities, points to a number of weak spots in the UK which could attract an attack. One of the most notable, in addition to the emergency services, is the Defence Equipment and Supply Organisation which presents a prime target for actors seeking to disrupt defence procurement.

Flamingo identifies 10 key signals of cultural disruption in latest report

8 years ago By Real Wire

Leading brand strategy and insight agency Flamingo has produced a short report naming 10 brands, movements, concepts and trends that have driven current dominant cultural narratives over the past year and that have the potential to signify further uncertainty and disruption in the year to come. Themes highlighted were women’s bodies and power, ethnic inclusivity and diversity, the rise of “brandlessness”, the role of the media in breaking and reforming shared values; the rise of collective living arrangements; challenger banking; identity politics; and new mechanisms of selling via the increase of single product brands; all amid extraordinary levels of political, logistical and cultural uncertainty.

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