Combining web content management and digital asset management platforms allows you to create the best customer experience for visitors across all channels. WCM platforms such as Hippo offer unprecedented mechanisms to connect with website visitors and DAM platforms like Nuxeo manage digital assets in a central repository.
What You Need to Know About WCM and ECM Interoperability
Enterprise software may feel like alphabet soup (CMS, WCM, ECM, DAM, oh my!). Despite all the acronyms, there’s actually great interoperability between these systems-- which is great news for the businesses relying on these solutions to power their daily work.
First, some quick disambiguations:
CMS - Content Management System. These days, also known as a Web Content Management System. (See: Hippo CMS)
ECM - Enterprise Content Management
DM - Document Management
DAM - Digital Asset Management (See: Nuxeo, for all three above)
Where WCM and ECM intersect
The interplay between web content management and enterprise content management is extremely powerful for the modern digital business, and means that content typically managed by business processes internal to an organization can be communicated via a website or portal without taking it out of its managed lifecycle. (Pragmatically, this eliminates the need to duplicate the information, and maintains the content history, validation workflow, versioning, and associated metadata.)
Hippo CMS and Nuxeo ECM
Hippo and Nuxeo have built an ECM / WCM connector based on the OASIS CMIS (Content Management Interoperability Services) standard. This integration allows for content from Nuxeo-based ECM applications like Nuxeo Document Management and Nuxeo Digital Asset Management, to be accessible on a Hippo CMS-based website. The Nuxeo / Hippo connector benefits from a high degree of flexibility and ensures that content coming from other sources within the organization can be easily integrated into both platforms. For organizations focused on continuously innovating their digital experience, this integration provides scalability and the option to integrate with other technologies as needs arise.