Software

We’re only a few weeks into 2017, so it is natural to ponder what the new year will bring. For many industries, it’s uncertain what the future holds. For marketing, however, it is clear cut. Based on the last half of 2016, companies have shifted their focus and begun taking advantage of powerful technologies that had largely been ignored (even though customers use them every day). In 2017, mobile marketing will rise to the top.

Small businesses need to leverage every possible opportunity to drive revenue and minimize costs. Therefore, it makes sense to utilize apps that enhance the profitability for your company.

Here are several cloud and mobile small business app ideas that might help you drive more profit!

Customer Relationship Management

CRM is a system that you likely use to manage your entire marketing system, from prospecting to communication, and through relationship management. Many companies prefer cloud-based software solutions at this point. Additionally, a lot of the leading CRM providers offer mobile apps.

According to Gartner, SaaS (Software as a Service) solutions are expected to grow a further 20.3% in 2016 to $37.7 billion, which is just a fraction of the 16.5% predicted growth for the whole public cloud service industry, from $175 billion in 2015 to $203.9 billion in 2016.

The ‘cloud’ is a term that’s used pretty freely nowadays, with varying degrees of accuracy. In a nutshell, anything cloud refers to ‘cloud computing’, the process of sharing internet-based data to any other device, from any other location.

Acquisition Expands Portfolio of Developer and Designer Productivity and Collaboration Tools

Minneapolis, MN, November 17, 2016—Perforce Software, a leader in version control and source code management, today announced its acquisition of Seapine Software, a leading provider of application lifecycle management (ALM) solutions, based in Mason, Ohio. 

Many mobile games can access sensitive functions and data on employer-issued devices including SMS, social networking, location services & tracking and calendar access

Brett Profitt just announced the release of Elgg 1.7.4 via the Elgg blogs. While the majority of changes in this release are bugfixes, there are two notable changes in Elgg 1.7.4 related to Twitter and user validation.

Brett writes about the new features:

Some of the most intense debates I've seen in the open source community have been discussions covering what is or what isn't required by the popular open source license, the GNU GPL. For example, it is common practice in the open source CMS market to distribute themes that include the templates (the code) under the GPL and the artwork (including CSS) under a different license. Under the GPL, is this practice legal or not?

I found a great list on the blog/news section for the ocPortal CMS, 10 IE compatibility problems that you might not have realized. While the post is related to ocPortal, the Internet Explorer compatibility issues likely will apply to any CMS viewed by the browser.