Content marketing is everywhere. You’ll be hard-pressed to find a marketer who isn’t seeing the impact of content marketing on their discipline.
Whether they’re B2B businesses, B2C businesses or even government agencies and nonprofits, enterprise sized organizations are going digital, and finding their online publishing needs looking increasingly like the needs of digital publishers.
Ian Kilpatrick, chairman Wick Hill Group, specialists in secure IP infrastructure solutions, looks at five key IT security trends and solutions for 2015:
The current high level of security breaches, from the largest organization down to the smallest, will continue unabated. What will also grow in 2015 will be the acceptance that security breaches are pretty well unavoidable for the majority of organizations. Companies will need to change their approach to security in order to reflect this. Security spending will continue to increase, with spending growth higher on asset security over perimeter security.
The landscape of network security and criminal behavior continues to evolve at an astonishing rate, and for the average company this is going to mean at least a handful of risks that must be addressed immediately. For those that have taken all of the traditional steps for protecting their network and their company's information, it may be surprising to hear that they still have vulnerable points in their system. Within most companies, the number one threat is not going to be a dedicated attack against a firewall or a backdoor hack into one's software, it is going to be the authorized users themselves.
The first time I heard the mention of customer experience management was at CMS Expo 2012. In one of the sessions, Robert Rose spent much of his time at the Expo warning the audience that content management systems need to do more than just content management. Rose believed experience management needed to be given a higher priority over web content management. Yesterday, DNN announced with Evoq 8 they are now ready to "move beyond web content management" and enable "marketers to publish, personalize, and measure content anywhere online". The improvements in Evoq 8 are focused on today's marketing needs for better customer engagement.
Digital experience cloud combines content, commerce, and connectivity to empower organizations to succeed in digital transformation
NASHUA, NH, January 27, 2015 -- Stockholm-based EPiServer and Nashua, New Hampshire-based Ektron today announced the two companies have merged to create a new global digital experience leader of scale, with potent technology capabilities and a broad partner ecosystem. The combined company is backed by technology-focused private equity investment firm Accel-KKR.
This week, Nuxeo announced the availability of Nuxeo Platform Fast Track 7.1 (FT 7.1). The Nuxeo Platform is the company's flagship product, a "highly customizable and extensible content management platform for building business applications". FT 7.1 follows November's release of Long Term Support (LTS) 6.0 and continues a very aggressive roadmap of continuous improvements for the platform leading up to LTS 8.0 by year's end.
Among the platform enhancements and improvements are a new service for metadata read and write on binaries, computed image views, extended field constraints, a new reference engine and a streamlined workflow graph editor.
Technology is getting faster and smarter. Computers are now able to recognize and learn patterns, and make decisions in real-time. Their improved analytic and decision-making abilities allow them to outperform humans in areas such as medical diagnoses, legal recognition and customized marketing campaigns.
