Analyst report identifies PIM as vital piece of retail tech puzzle
Analyst firm Forrester’s global Product Information Management (PIM) report has identified PIM as a vital differentiator for retail, ecommerce and distribution businesses. Vendor Landscape: Product Information Management (PIM), Q3 2017 introduces digital business leaders to the modern PIM landscape as well as an overview of the vendors, including the UK’s Pimberly, whose solutions are empowering teams to tell their product stories across a constellation of touchpoints.
Key takeaways identified by the creators of the report include the recognition that: