June 2019

How to Plan an Inbound Marketing Strategy for Ecommerce

Every once in a while, it is good to freshen up your marketing strategy to make sure that your brand’s message is conveyed loud and clear and that you have a steady flow of both revenue and new customers. In this domain, the inbound marketing is taking precedence over the outbound since people are growing tired of being exposed to a huge amount of uninteresting content wrapped in crude calls to buy something they don’t even want.

Finastra recognized as winner for 2019 Microsoft Partner of the Year Award

London, UK – June 7, 2019 – Finastra today announced it has won the 2019 Microsoft Alliance Global ISV Partner of the Year Award. The company was honored among a global field of top Microsoft partners for demonstrating excellence in innovation and implementation of customer solutions based on Microsoft technology.

Wheels Builds Award-Winning Fleet Management Apps with OutSystems

Company’s Applications Win Two Gold Stevie Awards for Excellence in Customer Service

London — 6th June 2019 — OutSystems announced that its customer, Wheels Inc., has won two gold Stevie Awards for excellence in customer service for apps it built with the OutSystems low-code platform. Its FleetView Mobile app was awarded a gold Stevie in Mobile On-Demand Application. Its second gold Stevie was awarded to its connected vehicle program in the category of IoT Analytics solution.

New Global Report reveals 9 in 10 Companies see ‘Self-Service’ as the future for customers

San Francisco: 6th June 2019: A new survey has shown that 88% of companies believe ‘self-service’ will be the fastest growing channel in customer service by 2021.

The State of Native Customer Experience Report, revealed today at Unbabel’s Customer Centric Conference 2019, details the opinions of senior executives surveyed at global companies (including several Fortune 500 organizations), regarding their worldwide multilingual customer support operations across the technology, retail, travel, finance, business services and entertainment sectors. 

Research finds business and IT divided on software strategy

Boulder, Colorado: Improving the customer experience is the number one goal for organizations when planning and orchestrating their software strategy. However, as far as testing practices are concerned, 47% of development teams on average across businesses are not testing the real user experience.

This is according to research released today from Eggplant, the customer experience optimization specialist. The study also highlights a gap between IT and business leaders thinking when it comes to testing strategy.

BeyondTrust Publishes 2019 Privileged Access Threat Report

·         BeyondTrust’s annual Privileged Access Threat Report highlights that greater visibility and improved integration are vital to tackling the modern threat landscape

·         Insider threats have remained on a level with 2018, with 64% globally of businesses thinking they have suffered a breach due to employee access

·         90% of UK respondents with fully integrated PAM tools are confident they can identify specific threats from employees with privileged access

MongoDB to win further mainstream adoption with bi-directional SQL Migration release from Studio 3T

The professional GUI and IDE for MongoDB further simplifies data migration between SQL and MongoDB by adding advanced export feature

BERLIN, GERMANY - Studio 3T, the leading GUI and IDE for MongoDB, has taken the first step of harmonizing SQL and MongoDB coexistence in enterprise settings with SQL Migration. In March of this year Studio 3T was the first tool to make importing multiple SQL tables into a single MongoDB collection possible.

Carbon Black Threat Report Details Cyberattacks Targeting the Healthcare Industry

Reading, UK – 5th June 2019 - Carbon Black (NASDAQ: CBLK), a leader in cloud endpoint protection, today released a seminal report on the state of cybersecurity in the healthcare industry. The report, Healthcare Cyber Heists in 2019, features direct input from 20 industry-leading CISOs to determine how attackers have evolved over the past year.

Consumers demand sustainable fashion – but won’t pay more for it, new research finds

New research suggests over half (52%) of consumers in the UK and US want the fashion industry to become more sustainable, with calls for reduced packaging and fair pay for workers among their top demands. But only 29% of these consumers say they will pay more for sustainable-made versions of the same items.

And despite many clothing manufacturers and retailers already taking steps to become more sustainable, the message is not getting through to the public. 45% of the 2,000 consumers who were polled agree that it is difficult to know which fashion brands are really committed to sustainability.