Opinion

Allen Ellis: Why the Packt CMS Competition is Broken, and How to Fix It

By now, many of us are excited to see the finalists for this year's Packt Publishing Open Source CMS (Content Management System) Award competition, the annual contest in which dozens of companies compete to be highlighted as the year's finest Content Management System.

CMS Award '09Entering its fourth year, this competition has grown nearly five-fold and is widely regarded as the most prestigious award available in the CMS industry. But as successful as the competition has become, it sadly suffers from inherent issues which prevent it from truly presenting today's gamut of CMS choices in a valuable way.

Google PageRank

CMS Wire's Barb Mosher reported about a forum posting by a Google Employee explaining why PageRank has been dropped from the Google Webmaster Tools. Barb writes:

Do you constantly watch the Google toolbar in your browser to see if your Google PageRank has changed? Do you worry constantly about why your rank is less than that of a competitor? Well, there may not be any reason to worry any longer.

Google has dropped PageRank data from Webmaster Tools.

Google has for some time discussed that PageRank is a very small factor among many factors that they look at for placing a particular indexed page on a search results page. Dropping PageRank from the Webmaster Tools appears to be just one more step in moving PageRank away from everyone's attention.

We've been telling people for a long time that they shouldn't focus on PageRank so much; many site owners seem to think it's the most important metric for them to track, which is simply not true. We removed it because we felt it was silly to tell people not to think about it, but then to show them the data, implying that they should look at it. :-)

I have observed that indeed PageRank doesn't matter for placement on Google's search pages. I've seen CMSReport.com's front page ranked from as low as "3" to as high as "7" over the years. Although the page rank has varied over time, the placement of my web pages on the search pages have stayed about the same. Relevancy of the page to the search terms being used seems to have a much greater impact on how well your site ranks with the search engine. Additional details on why Google doesn't see PageRank as a good measurement for a site can be found on one of their Webmaster FAQ.

Survey says content is still king

As most site owners do, I rely on content to sell my site on the Internet. I fully recognize the emerging trends of social or community sites such as FaceBook and Twitter attracting large audiences on the Internet. While I have been dabbling with how I can benefit by merging content and social media into a website, CMS Report remains mainly as a content site. If suddenly people lost interest in using the Internet to retrieve content then sites like mine would no longer have a reason to exist.

Quoting IT: Addison Berry

There are some people blessed with the rare skill of saying something of value under 140 characters or less. One of those people is Addison Berry. Addi is an active contributor to the Drupal open source project, Lullabot team member, and former civil servant . Two tweets from Twitter by Addison Berry that made me smile when I first read them can be found below.

"I find the kinder and gentler I am to myself, the kinder and gentler I am to others."

Quoting IT: The Power of Knowing Nothing

Sometimes I can't help myself from saying some of the darndest things via Twitter or comments in other people's blogs. I posted the following in this Gadgetopia article regarding Google and PHP:

This is a perfect example for why I say it's better to claim you know nothing instead of something.

When you claim you know something there is always someone bound to prove you know nothing. When you claim you know nothing there are always people out there that assume you know a lot more than you know.

Over the years I've become a genius by knowing nothing.

Mozilla Firefox 3.5 and the Enterprise

Perhaps Mozilla is finally seeing the light. There is a story circulating around that Mozilla will be providing better tools to deploy and manage Firefox within the enterprise. According to a PC World article that sources Mike Beltzner, director of Firefox at Mozilla Corp:

Through the program, which will start sometime soon after Firefox 3.5 is released at the end of June, companies can use a Web application provided by Mozilla to specify certain customizations for the browser -- such as bookmarks to certain sites or corporate intranets or portals, he said.

Reflecting on SharePoint vs. Alfresco article

I finally got a chance to read CMS Wire's article, SharePoint vs Alfresco: A Platform Perspective. Nothing too surprising in the article as it shows that both SharePoint and Alfresco can stand on their own.

While we believe the comparison was fair, we also agree that there's more to SharePoint than immediately meets the eye. By the same token, there's more to Alfresco than just Share, much of which we eluded to in the article.

Expect significant usability improvements in Drupal 7

When I recommend to someone that they should use Drupal for a project it is not uncommon for them to question my wisdom on the subject. Those new to Drupal are often shocked by Drupal's initial learning curve, no rich text editor in the core, and a user interface with a longer workflow than it really should be. As powerful and functional as Drupal can be it historically has had usability issues.

Charging for online news doomed to fail

There has been a lot of articles written lately on Rupert Murdoch's latest comments regarding the need to charge online readers for the content they access to the business model The Wall Street Journal utilizes. Murdoch recently announced that additional News Corp's newspapers would be charging users access to their online content.

Speaking on a conference call as News Corporation announced a 47 percent slide in quarterly profits to $755 million, Murdoch said the current free access business model favored by most content providers was flawed.

"We are now in the midst of an epochal debate over the value of content and it is clear to many newspapers that the current model is malfunctioning," the News Corp. Chairman and CEO said.

"We have been at the forefront of that debate and you can confidently presume that we are leading the way in finding a model that maximizes revenues in return for our shareholders... The current days of the Internet will soon be over."

That pay for content business model that Murdoch wishes to spread to the the rest of the News Corp holdings has worked pretty well for the WSJ. Yearly subscription to WSJ.com is around $100 and the business news site recently introduced a cheaper micro-payment system. Deane Barker recently pointed out this story on his Gadgetopia blog. Barker points out that this business model could possibly work for additional online news sources, but Murdoch needs "another big player on the bandwagon, and he might kick the snowball off the hill. Gannet? New York Times Company?". Barker's point is that for News Corp's subscription model to work, access to news content needs to be limited at other places online too. In my opinion, a fight against free online content is a war that has already been lost.

As a subscriber to the WSJ in both print and online content, I do see paid online subscriptions working for niche news sites. I however have serious doubts that the model can work for general news. People are willing to pay and only pay for content they can get nowhere else online. The news articles found in the WSJ is unique content and since its also content of value, I'm willing to pay for it. However, reporting general news is a much different game. Even if the majority of newspapers started charging access to their content it only takes one newspaper willing to offer that same story for free to break the pay for access model.

I agree, 'Open source ain't cheap'

I originally thought the article from Silicon.com, "Naked CIO: Open source ain't cheap" was written by a troll.  Most IT authors realize that the quickest way to get a rise out of readers is to say something negative about one of two topics, Apple computers or open source. This author decided to write about the latter.  Reluctantly, I have to agree with the author that for most enterprises running while open source is no more expensive than proprietary solutions it also certainly is not compellingly cheaper.

A few sources of costs for the enterprise running open source given by the author include: