I find it very odd that the release of a two-button wireless mouse makes headlines in the tech world. Is this not 2006? The press is once again headlining the release by Apple of a two-button mouse for the Mac. I tip my hat off to Apple not for product this time, but for marketing. Our quote of the week:
"We cut the cord on our popular Mighty Mouse to give consumers more flexibility when using a Mac," said David Moody, vice president of Apple's worldwide Mac product marketing team, in a prepared statement. "A Bluetooth-enabled Mac desktop with an Apple wireless keyboard and Mighty Mouse is the ideal cable-free setup at home or in the office."
"But unlike the emergence of the minicomputer and the server, the rise of the PC had special meaning for IT managers: It meant they were no longer in control. That Lotus 1-2-3 spreadsheet user was programming, whether the IT shop liked it or not."
- Computerworld, Editor Mitch Betts, 10 IT Developments of the Past 20 Years, May 22, 2006.