Service Provider

Managed Service Providers (MSPs) extend services to meet evolving customer demand

[Amsterdam, 30 May 2018] Managed services providers must extend portfolios to provide more services, while narrowing their vertical market focus to add further value. This was the main message from the successful European Managed Services and Hosting Summit 2018 held in Amsterdam on May 29.

Study: 85% of IT professionals think their organization's primary IT vendor can improve its service

Customer service is king for IT decision-makers when it comes to the key checklist of what they look for in an IT vendor, according to a new study by Cogeco Peer 1, a global provider of enterprise IT products and services.

The vast majority of respondents (85%) believe that their organization’s most prominent current IT vendor can improve its service, with only 14% stating that they are satisfied with the current service they receive.

Furthermore, over seven in ten respondents stated that cost (75%) or service (71%) are in their top three factors that matter the most to their organization when looking for an IT vendor, with around a quarter (22%) saying that service is the most important factor.

Study: Continuous Monitoring Gives Organizations Greater Control of Vendor Risk Management

BitSight, the Standard in Security Ratings, today released the results of a March 2018 commissioned study conducted by Forrester Consulting titled “Take Control of Vendor Risk Management Through Continuous Monitoring.” The findings reveal that current methods for managing third-party risk are inefficient and that companies must adopt continuous monitoring to detect security and risk issues to better understand their vendors’ cybersecurity posture and overall risk posed to their business.

3 Smart Tactics to Make Your SEO Less Expensive

Most businesses understand that SEO can be long-drawn and ROI realization can be slow. However, because you need to invest quite heavily in the initial periods, you could very well see the ROI becoming negative. For many small businesses with limited resources, this can be immensely stressful. Unfortunately, spending less in the early stages can either leave you stuck with low-quality SEO professionals or simply prolong the agony of a negative ROI. Some suggestions on how you can slash the cost of your SEO campaign without spoiling your strategy.

10 Questions to Ask an Internet Marketing Agency Before Engaging

Strategizing and executing Internet marketing campaigns require specialized expertise and hours of effort. Unless your company has the knowledge, skills, tools and time to handle all of your digital marketing efforts, you’ll need the assistance of a digital marketing firm.

But how can you know whether you’re entering into a relationship with a partner who is not only capable of helping you reach your goals, but also a good fit with your company culture?

Both components are essential because:

  1. You want to work with a firm that's adept at increasing traffic to your website and converting that traffic into leads and sales.

Top 4 Strategies That Will Improve Your Online Ad Buying Program

Few forms of advertising are as powerful as online ads. With more people shopping online than ever, you want to allocate a good portion of your marketing and advertising budget to this endeavor. The key is to work smart and make the most of the effort. Here are four strategies that will help you get the most from your campaigns.

Recognize That Ad Buying Has Changed

Online marketing is not a static process. Over the years, approaches that once worked fine are no longer effective. That means the strategy and even the resources you were using five or ten years ago may no longer be the best way to proceed.

Nuance Communications Recognized as Ingram Micro Emerging Vendor of the Year in the United States

LONDON, UK., November 7, 2017 - Nuance Communications, Inc. is proud to announce it has received the Emerging Vendor of the Year award - Software from Ingram Micro Inc., the world's largest wholesale technology distributor. Presented during Ingram Micro Experience 2018, the win celebrates the increasing demand and brand awareness within the IT channel for Nuance’s Imaging department.

Inoapps Appointed To New Oracle Cloud Excellence Implementer (CEI) program

Appointment Recognizes and Rewards Inoapps for Consistently Delivering Successful Oracle Cloud Implementations

Oracle OpenWorld, San Francisco, Calif. To accelerate customer transformation in the cloud, Oracle has launched the Oracle Cloud Excellence Implementer (CEI) program. Inoapps is one of the first Oracle Partners to be appointed to the new scheme. The appointment recognizes Inoapps’ expertise, successful track record and superior customer satisfaction when delivering high quality Oracle Software as a Service (SaaS) implementations to customers.

Findings from TERMINALFOUR's 2017 Global Higher Education Survey

TERMINALFOUR, a digital marketing and web content management platform has a long history of serving the higher education community. This week they announced the results of its 2017 Global Higher Education Survey. The results highlight significant concerns among higher education institutions about student recruitment targets due to proposed visa/travel restrictions.  In a survey of 391 higher education professionals from 333 unique higher education institutions, 56% stated that travel restrictions will directly impact their institution’s ability to meet recruitment targets.