In a highly competitive market, staying current is a big part of attracting new customers and retaining the customers you have. Customer experience (CX) is rather elusive in some ways because there are so many different elements playing into the experience a customer has with your brand.
Cambridge UK, Tuesday 15 January 2019 – As the leading Microsoft SQL Server tools vendor, Redgate Software constantly updates and develops its software further to keep pace with changes in technology and market conditions. Two years ago, it embarked on an initiative to help customers comply with increasingly stringent data privacy regulations, and its efforts in developing its new SQL Provision solution have been recognized with two major awards.
NRF, NEW YORK - 14th January 2019: SML RFID, a global leader in delivering high-performance RFID solutions for the retail market, has today announced the latest addition to its range of high-performance RFID inlays, the GB5U8. Measuring at just 42 x 24 mm, the GB5U8 is the smallest RFID inlay aimed at broad use in the retail market enabling state-of-the-art inventory management for omnichannel retailers. The tag is a foundational element in the pragmatic revolution of retailing and supports both item-level inventory management and loss prevention.
London/Monaco – 14 January 2019 – The 12th Annual Datacloud Awards ceremony to be held in Monaco, June 4th, 2019 has announced actress, model and charity campaigner, Joanna Lumley OBE as host for the evening. The event will also include entertainment for an expected international audience of 900 guests.
“We are delighted and honoured to have Joanna Lumley joining us at the Datacloud Global Awards” remarked BroadGroup Chairman Philip Low. “Reflecting the industry defining ceremony for 2019, the Judges have extended several regionally specific award categories including Asia Pacific, Europe, Middle East and Africa and the Americas covering data centre excellence and data centre service provider of the year.”
In many ways, customer experience is what sets good and successive businesses apart from the rest, and there is a simple explanation for this. People have become extremely picky. This is quite understandable when taking into account the wide range of choices we have regarding most things in today's world. Because of this, if there is even just one thing that makes your customers’ experience less enjoyable, they are bound to jump ship. And of course, fewer customers means less profit and growth in the long run. This is why having a customer experience strategy that is in top shape is a must, and here are some of the best ways to make sure of it in 2019.
lresford, UK, 10th January 2019 - CleverTouch Marketing, Europe’s leading Marketing Automation consultancy and service provider, recently surveyed 200 Heads of Marketing, Marketing Directors and CMOs in the UK, US and EMEA, to determine Marketing Automation adoption and usage in its State of Marketing Automation report, the first of its kind.
The survey, which compares opinions in key regions worldwide, reveals a gap in the perceived benefits of Marketing Automation in contrast to the reality of adoption, with many citing platform complexities and a lack of good content as the barriers to success.
The War for Talent
Crossword Cybersecurity plc review of nearly 1,200 global projects finds Cyber Physical Systems, Privacy, IoT and Cryptography are the strongest cyber security areas to watch - But Artificial Intelligence is an “apparent omission”
Cambridge UK, Wednesday 9 January 2019 – DevOps adoption is increasing and spreading across organizations, bringing together application and database development, driving business benefits, and having a positive impact on compliance with data privacy regulations. These are the key findings of the third annual State of Database DevOps Survey, carried out by Redgate Software.
Many franchisees heavily rely on existing brand reputation that comes with every established business in order to appeal to their target audience. The support and training that come with running such a business model also help generate the right traction for your branch, which often leads franchisees to a standstill when it comes to delivering new, advanced lead generation methods. It’s commendable that a franchisees along with franchisers work together to maintain brand consistency across the board while they keep appealing to the right audience – but innovation is still needed in order to increase the quality of those leads.
Several months ago, I announced a plan to spend less time on socPub and focus my attention elsewhere. I'm now making a few tweaks to that plan as I've decided that through 2019 I will be first publishing all my original articles though my blog, bryanruby.com. Through the year, I will cross-post relevant articles here at socPub but managing this website will not be a priority for me.
