Mobile

California's Stalled “Right to Disconnect” Law Proves We Still Have Much to Learn About Work-Life Balance

The lines between work-life balance are constantly blurred in today's remote and hybrid workforce, especially as modern technology has given rise to around-the-clock accessibility. Employees demand schedule flexibility and respect for their personal lives, while employers expect teams to prioritize their jobs, regardless of the time. The result is often burnout, stress and a decline in productivity. 

California's "Right to Disconnect" bill sought to remedy the issue by limiting communications during off-work hours, much to corporate dissatisfaction. However, the bill didn't pass, leaving many wondering what's next for ensuring work-life balance and supporting employee well-being. 

6 Costly Yet Avoidable Digital Marketing Mistakes

With the digital marketing industry predicted to reach $807 billion by 2026, it has become a crucial aspect of modern business strategies due to its far-reaching impact and numerous advantages. In essence, digital marketing offers unparalleled opportunities for businesses to connect, engage and convert customers in ways that were not possible with traditional marketing methods. Its dynamic nature and ability to adapt to evolving trends make it an essential component of a successful modern business strategy.

The Art of App Design: Creating Intuitive and Visually Stunning Mobile Experiences

Mobile applications have made their way into daily lives. They’re used to communicate with others through social media, shop for favorite brands and keep track of daily habits. However, each app design has unique characteristics to create compelling mobile experiences.

The apps that make your journey effortless are the ones that truly stand out from the rest. How can you ensure your app is intuitive and visually appealing at the same time? Here are some key strategies and techniques for crafting mobile experiences that delight and engage.

SMS vs MMS: Biggest Differences and How to Use Them to Grow Your Business

Businesses are always looking for new ways to connect with their customers. That is why it is essential for business owners to stay ahead using the latest communication tools.

Enter the world of mobile messaging. SMS (Short Message Service) and MMS (Multimedia Messaging Service) are two powerful messaging platforms that help you engage your audience and grow your business.

Though they may sound similar, the two platforms have varying differences that businesses must know to leverage to their advantage. Here is how to revolutionize your mobile marketing strategy by exploring SMS vs. MMS.

Smart home management app opens up new revenue streams for service providers

Broadband Service providers can use comprehensive and GDPR-protected data insights from a smart home management app to improve customers’ Wi-Fi experience and unlock new revenue streams thanks to Gamgee’s upgrade to AVM’s FRITZ!Box Wi-Fi Router.

The “Gamgee App for FRITZ!Box” presents service providers with a management capability that maps the home network, user behaviour and app usage analytics. This offers a powerful tool for service providers as they can gain understanding of their subscriber and use this knowledge to optimize and personalize service offering and improve customer satisfaction and loyalty.

Smart home management apps that engage consumers pivotal for loyalty and growth, insists Gamgee

Broadband service providers and router suppliers can revolutionize home networking and unlock new revenue streams and upselling opportunities by using a smart home management app which doubles up as a customer engagement tool, Gamgee’s CEO Paul Hendriks said today.

Inflation hits Cyber Weekend 2022 with goods rising and sales slipping

New York, December 1, 2022 - Nosto, the leading Commerce Experience Platform (CXP), has released its annual Black Friday Cyber Monday (BFCM) 2022 data.

Analyzing more than 107 million website visits to 1,269 online stores during the BFCM weekend that use Nosto’s CXP (which includes merchants in North America, United Kingdom, Europe, Latin America, and Asia Pacific), they found that, while the BFCM weekend saw encouraging year-over-year growth in overall traffic (global +5.4%, NA +12.5%), sales (global +8.9%, NA +14.7%), and average order value (global +6.2%, NA +10.6%), inflationary pressures pushed the average selling price up (NA +8.5%), dragging down unit sales year-on-year (global -4.8%, NA -9.3%)[1].

Perforce Research: 68% of Online Shoppers Have Felt Like Throwing Their Phone Against the Wall

Minneapolis, MN., November 10, 2022 - Perforce Software, a provider of solutions to enterprise teams requiring productivity, visibility, and scale along the development cycle, released its Black Friday Consumer Report, revealing that 85% of consumers shop online or via a mobile app, with 59% using these digital channels as their primary holiday shopping channel. The study targeted U.S. consumers to better understand their holiday shopping habits and expectations of services and experiences of brands.

8 in 10 banking customers want to know the carbon impact of their spending

New research has found that nearly 8 in 10 (75%) UK mobile banking users want to know more about the carbon impact of their spending. The findings indicate that there is an unfulfilled appetite in the UK retail banking market for green banking features and products.

The research, run by carbon footprint management experts Cogo and the Behavioural Insights Team, surveyed 2,007 UK mobile banking users to investigate customer attitudes towards banks encouraging them to reduce their environmental impact.

Emma Kisby, EMEA CEO for Cogo, says:

Industry Report Reveals 33% Plan to Deploy Wi-Fi 7 by 2024

London, UK, October 19th 2022: Wi-Fi 7 is emerging as one of the most important areas of investment in new connectivity technologies. That is one key finding from the latest cross-industry survey of service providers, technology vendors and enterprises by the Wireless Broadband Alliance (WBA), the global industry body dedicated to improving Wi-Fi standards and services.