Collaboration

Talent acquisition and talent retention are the two internal pillars mimicking the process of customer acquisition and retention, both equally vital for your organization. Despite their relevance, somehow, many businesses still fail to build an actual strategy that helps keep employees happy and engaged. One particular approach that contributes to the overall success of your organization is employer branding. In the US and other thriving business regions, a company needs to brand itself not just from a consumer’s perspective, but from the perspective of a potential employee.

The modern business world relies heavily on a stable, fast internet connection, but so do your customers. It’s not a question of whether or not you need to have a good internet plan in your company, it’s a question of whether or not the time has come to upgrade your internet connection or even find a better provider.

How do you increase workforce productivity during the current COVID-19 pandemic? Workforce/labor productivity is defined as "the ratio of a volume measure of output to a volume measure of input.” It is the amount of goods and services that a worker produces in a given period of time. A business may measure productivity by the number of units produced within an hour and the number of sales calls made within a day or the amount of dollars placed by new investors within a quarter.

The outsourcing culture is thriving in the current business environment, and even if you’re not outsourcing any projects or processes to external partners, you still might want to consider adopting a more flexible approach to employee management, and allow them to work from the comfort of their homes. After all, why should an employee have to commute to the office every day if they mostly do their work on the computer – it’s just a waste of precious time and resources, and it needlessly inflates your overhead costs. 

As a business leader trying to build a brand in this crazy, fast-paced world, much of your job will come down to engaging and motivating your employees. After all, if top talent is what you’re after and if employee retention is your goal, you need to be proactive and you need to incentivize and inspire them to stay at your side through thick and thin.