Divided we fall
Social media is the perfect platform for turning important discussions into shallow memes. A place where we all live in echo chambers, the cliquiest of all cliques.
In November 2017 Sean Parker, co-founder of Facebook, admitted:
...we need to sort of give you a little dopamine hit every once in a while. It's a social-validation feedback loop...exactly the kind of thing that a hacker like myself would come up with, because you're exploiting a vulnerability in human psychology